As a business owner in the first stage of thinking about a new website, here are some questions for you to ask yourself or discuss as a team to plan your website, before you even pick out a design.
Plan your work. Then, work your plan.
I’m purposefully not going to give you any suggestions, so as not to sway your answers.
Be honest and answer the questions as they make sense to you.
There are no wrong answers, and you may even change them in a few months time, that’s totally fine.
So take 5 minutes (or longer if you want), write down these questions, and write down your answers.
- What is your business?
(your elevator pitch)
- What is the purpose of your website?
- Who is your target audience?
- What is the primary thing you want visitors to learn about your business?
- What do you ideally want your visitors to do before they leave your site?
- What features do you need on your website?
(not necessarily what you want)
These questions will not only be a big help to your future web designer, but it will give you a solid foundation to work from to plan your website , and your online presence.
If you need help crafting your Elevator Pitch, here are some useful tips.
An elevator pitch is a brief, persuasive speech that you use to spark interest in what your organization does. You can also use them to create interest in a project, idea, or product – or in yourself. A good elevator pitch should last no longer than a short elevator ride of 20 to 30 seconds, hence the name.
If you would like us to help go through these questions with you, let us know through our contact form and we can get a clearer picture of what you actually need.